Koupon Insights

The leading promotion insights engine in the c-store industry.

Koupon Insights

The leading promotion insights engine in the c-store industry.

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View Purchase 

Trends

Koupon’s tools help marketers understand how, where and when c-store consumers shop for a product.
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Monitor Store Performance

Real-time dashboards keep c-store operators informed about key performance metrics and industry benchmarks.
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Launch Data-
Driven Campaigns

Machine learning models leverage historical data to recommend high-impact mobile offers and in-store promotions.
Understanding Your Shopper

Analyze Your Shopper, Take Action, Repeat

Evaluate consumer patterns across products, stores and digital channels, and use these insights to create campaigns that change behavior and grow sales.

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Retail Channels

Know where consumers are shopping and launch campaigns accordingly.


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Media Networks

Understand what media channels reach consumers and influence sales.

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Brand Channels

Identify loyal consumers who engage with brand channels.


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Physical Stores

Understand how consumers purchase products when shopping in c-store.

Introducing Koupon OfferSight

Get Smart About Promotions

Koupon OfferSight is the first-ever predictive engine that recommends offers and promotions for c-store marketers. 

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Product Performance

Insights By Product & Brand

Koupon helps marketers understand how products perform in stores across customers, stores and digital channels. 

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Shopper Affinities

Identify unique relationships between products and categories within baskets.

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Sales Trends

Measure the impact of ongoing campaigns by monitoring sales.

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Purchase Patterns

Evaluate how seasonality, day of week and time of day affect purchases.

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Category Share

Understand your brand’s piece of the pie and identify emerging competitors.

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Store performance

Monitor Store Performance

Koupon provides retailers with tools to evaluate real-time store performance across regions, formats and personnel.

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View Store Metrics

Gain fast insight into key traffic, sales and basket metrics across your stores.

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Benchmark Against Your Peers

Learn how your stores perform against peers across key industry indicators.

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Identify Problems, Before They Happen

Leverage predictive models to highlight negative trends early, so you can respond.





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Industry Benchmarking

Evaluate How Your Store or Product Performs Against Its Peers 

C-Store Retailers

Koupon anonymizes and aggregates data to demonstrate how your c-store compares to other retailers.

 

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CPG Brands

Koupon cleans purchase data to allow you to quickly understand how your products perform in c-store.

 

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